I mentioned it before and now will write an article about this. The Fujifilm GFX 50S is a game changer in this very saturated market. This new medium format mirrorless camera was announced by Fujifilm on the 19th. It quickly became very popular and desired for the right reasons.
Let us look at recent “innovations” in the last few years. Sony released the A7R, the first full frame system with high resolution at 42 megapixels. They also released the A7S, a low-light monster but limited by its resolution of 12 megapixels. Canon released their own megapixel monster which were the 5DS and the 5D R. They were all great products but for me lacked the extra oomph.
Then Hasselblad announced the X1D-50C. The first mirrorless compact MF camera on the market. With a great sensor and many lenses announced, it was and still is one amazing product. However, there are two big issues with this new camera, the price and its reliability. It is priced at over $10,000 CAD and the lenses are also very costly. And although I did not get any feedback on this yet, Hasselblad is not known for reliable products. Their recent products often have to be sent to repairs and repair services are usually very slow and expensive.
The alternative to getting into MF is the Pentax 645Z, much more affordable and reliable than the X1D. It also has a huge variety of lenses and equally provides amazing image quality. The problem? It is not as compact and light as the Hasselblad due to its mirror system.
This brings us to the newly announced Fujifilm GFX 50S. A medium format monster that is light, reliable and affordable. Judging from some of the photos released online, with crazy good image quality. Of course, it will be limited in terms of lenses since it is a new system but Fujifilm promises to release many more lenses following the initial three. You keep the film simulations that are present in their current systems and is loaded with options like that interval shooting and bracketing. Although not ideal for sports shooting, anybody shooting landscape, portraits or weddings will feel right at home.
Although it is the most affordable modern MF system, it is still unfortunately out of my budget. I will have a chance to play with it very soon however. I might get back at discussing about this later on but for now, I will just continue at drooling at the possibility of owning one.